Social Media Marketing Specialist

We are currently hiring a Social Media Associate to be a part of our marketing team and be responsible to run the strategy around building awareness and achieving social media KPIs.


Social Media Marketing Specialist


Wed Nov 2021




Experience: Freshers

Mode Of Interview: Telephonic,

Industry: Any

Functional Area: - Work both autonomously and as part of a growth management team - Learn from failures and bounce back stronger with a better plan in place

Employment Type: Full Time

Main Responsibilities of a Social Media Associate

As for responsibilities, the Social Media Associate’s job has three core components: first, to define the company’s social media objectives, second, to coordinate and execute awareness campaigns, and third, to improve the brand presence. Your other responsibilities will include:


- Undertake audience research and develop creative and engaging social media strategies

- Create engaging multimedia content across multiple platforms

- Ensuring consistent messaging that is aligned with the brand

- Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, and Instagram adapting content to suit them

- Set targets to increase brand awareness and increase user engagement

- Oversee, plan and deliver content across different platforms using scheduling tools

- Manage and facilitate social media communities by responding to social media posts and developing discussions

- Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and app insights

- Be updated with the latest trends to create relevant topical content

- Working cross-functionally with design, SEO, content, and sales teams to design and execute social campaigns



Key Requirements

- You have an undergraduate degree.

- You have prior experience in a similar role. Freshers who fit the bill are also welcome to apply.

- You are curious about content creation, social media, and viral marketing.

- You are highly goal-driven and work well in fast-paced environments.

- You have excellent communication, presentation & interpersonal skills.

- You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments.

- You are curious about metrics, execution processes, and keep an eye out for details


Academic Qualification




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